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"Ideals are like stars. 🌟You will not succeed in touching them...but, like the seafarer...on the desert of waters, you choose them as your guides, and following them, you will reach your destiny."
— Carl🌟Schurz [1858]
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We, the People of the World, have a collective destiny. Yet it is not pre-determined. We must identify & commit to pursuing our Highest Civic Ideals to have best chances of attaining them together! This site, four decades in the making with more to come, is designed for just that. It suggests a set of essential values & principles for healthy, happy, sustainable relationships at every level of civilization — rooted most profoundly in "Holistic Good Will."
"It is impossible to conceive anything at all in the world, or even out of it, which can be taken as good without qualification, except a good will."
— Immanuel🌟Kant [1785]
🌟 Good Will Comes before Peace. ✨🕊️✨This is the threshold of understanding across which humanity must now pass. 🌟 [1990]
🌟 Aspiration to Mutual Good Will, Respect, Integrity, & Commitment to all the Civic Peace Values we declare ✨🕊️✨ — applied in sincere best ethical balance & proportion to each practical situation — is needed everywhere. Courage, People! 🌟 Campaign Good Will Earth-2030 seeks to launch inspiration for everyone: to see their own self-interests in the longterm safety, health, well-being, & happiness of all who are consistently committed to holistic good will, respect, & integrity. ✨🕊️💛 ✨ All together, our humanity can evolve to meet the challenges of genuine Peace, Happiness, & Sustainability in lasting Love. At its root, this will depend on universal peace values education, review, inspiration & "universal choices:" meaning choices made by each one & all of us. YOU matter! WE ALL matter! LET'S GO!
💖2026-2-14+💖
💖A Valentine for the World💖
By Peter Bruce DuMont
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✨🌟The Star Alliance Foundation logo —The Arc of Rainbow Stars™ (1987) —🌟
graphically parallels the open hand with its "individual" five fingers. The logo symbolizes the ideal of positive Unity-IN-Diversity for all. By committing to & sharing Holistic Good Will-Wisdom Principles — Our Highest Civic Ideals™ in relationships & communities everywhere — all together we can survive, thrive, & be our collective happiest, too.
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May all Humanity soon become aware — & actively participate — in
✨ 🌟Everybody's Global Victory Campaign for World Peace!🌟✨
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Introducing The Original Star Alliance, Since 1985
The arc of rainbow stars at the summit of Mt. Everest with Babu Chiri Sherpa • 1999
- The Original STAR ALLIANCE™ was incorporated as a public-benefit organization in 1985. Since then we have carefully prepared a value system expressing common-sense moral and ethical principles and ideals toward healthy, positive, peace-loving, sustainable lives and relationships at every level of society. Because our declared values are rooted in natural laws that — when followed in good balance and proportion — tend to produce universally desirable and sustainable results, almost all of the values and principles we declare and offer for public education and inspiration everywhere are already shared, throughout the great historical traditions of Earth. STAR ALLIANCE values, however, are expressed in a civic, inter-culturally compatible way. This important distinction makes them suitable for sharing with public support in primary and secondary education, rehabilitation, and promotional programs. Thus we can reach virtually everyone in the United States and throughout our one, precious and irreplaceable Planet Earth. The sooner this is accomplished, the sooner humanity will come together more safely, quickly, and efficiently for lasting peace and harmony. This is why we aspire to strong, credible partners — with governmental and business participation — to achieve Cooperative Universal Education for Our Highest Civic Ideals.
- Our STAR CITIZEN Declarations, Pledges, and support materials serve as instruments of individual and group learning, reflection, inspiration, and commitment: not only to human rights, but to the many duties and responsibilities of good "Star Citizenship"™ and sustainable relationships in genuine peace and love (indeed: helping define these qualities) at every level of society, right here on Earth. The documents are intended for students, adults, professionals, leaders, and general populations everywhere.
- It's • Everybody's Global Victory Campaign for World Peace!™ • Literally everyone is living in real and present danger from a potential Nuclear Winter, and, in one way or another, from Climate Change. Add to that rampant Cyber Mischief and a host of other perils. Fortunately, everyone can rather quickly benefit from a healthier and more sustainable social atmosphere, and this is what our STAR ALLIANCE values, widely shared, will help quickly create. This is not a panacea, and it will never be 100%, of course, since no one is perfect. But the values, widely adopted, will create significant and critical benefits with continuing effects, year after year. This is because values, once instilled, practiced, and refreshed in culture and individual effort, influence all other human behaviors.
- Human Rights & Responsibilities. The United Nations Universal Declaration of Human Rights [UDHR], which you can access here, is one of the greatest, most laudable achievements of all human history! But that noble document details the responsibilities of signatory nations to their citizens, not primarily the responsibilities of individual citizens to themselves and each other! Many nations struggle to fulfill their responsibilities to citizens — while many individual citizens, businesses, and other institutions act too frequently without sufficient regard to holistic ethics. This leaves enormous collective pain, suffering, economic costs, and deprivation in its wake.
- Filling the "values gap." Imagine when everyone, by graduation from high school, will have studied a the ethical principles needed for consistently fair, kind, and ethical behaviors — and have learned to take serious and effective responsibility for their own actions. Everyone would be helping create ongoing health and happiness for themselves and others in their college and adult lives; families, schools, communities, regions, nations, and the whole world which we all share. What a difference this will make!
- STAR🌟CITIZENS. Everyone on Earth is invited to become a STAR CITIZEN™. This status is accomplished by learning, committing, and practicing — to best abilities, proper balance, and proportion to each unique situation — all the declared Highest Civic Ideals™ . 🌟 STAR 🌟 CITIZENS 🌟 are they who shine in their communities by doing their best to learn and apply these noble values all together. "Founding Philosopher" Peter Bruce DuMont has labored long to identify these "natural laws" for peaceful, constructive, fair, flexible, and sustainable behavior — and, with help from teammates, to state them eloquently, thoroughly, and responsibly. Our declarative documents are layered by length and nuance of content and expression. They are offered to the public everywhere starting with this website. • Of course it's going to take a great deal of cooperative effort to make them equally available to everyone, everywhere.
- Youth, and people of all ages, naturally need values education and continuing guidance and refreshment to deal with the complexities of life. Think about it again: Values are principles, ideals, and goals that, put most simply, people hold valuable! Once internalized, values continue to influence individual and group behaviors over a lifetime. The more the STAR ALLIANCE Highest Civic Ideals are shared, adopted, and practiced at every level of organized society — the safer, better off, and happier we will all be! The principles are timeless, and by trying our best to follow them all in good applied balance and proportion to each other, we can achieve more harmonious "Unity in Diversity" everywhere. Due to daily ripple effects created in our social and physical environments, improvements can be realized with greater speed, consistency, and longevity this way. Our experience has been that when a citizen first sees our documents, it can quickly create a sense of greater hope, participation, and responsible "ownership" of positive behaviors and society. With our carefully-constructed educational and inspirational materials, much improvement can be accomplished at relatively low cost — and shorter time frames than usual, with ongoing benefits.
- No matter who we are, life can be challenging. It's the ongoing Challenge of Peace! Our knowledge, commitments, attitudes, speech, and actions — or lack of them — all make a difference. Even when choices are sharply limited, by forces and circumstances beyond our individual control, it still matters how we engage and interact with others on a daily basis. When values are expressed in such a way that they can be shared across a wide range of cultural differences, helping to create a global and even "cosmic" identity for the human race, it's going to be a great, harmonizing leap forward for all.
- Please do your part in this wonderful, unprecedented global initiative. Together let's "own" and share "Our Highest Civic Ideals." Let's study, review, critique and improve their expression as necessary. Let's hold them increasingly in mind and heart, and together, let's help this commitment spread to the whole human race. We can do this by internalizing, discussing, and practicing the ideals and principles with families, schools, teachers and classmates, friends and neighbors — through informal, educational, governmental, social, and promotional channels. Everyone should have the chance to participate. In the Electronic Age, with sufficient commitment and cooperation from established groups and institutions, such a campaign is now possible. Collectively, we are duty bound to try. To do your part, please read and consider the Pledge and Declaration documents found here, summarized on the home page and elaborated under Good Will Civic Values on the menu. Please take time to digest and share the Aspirational Reflection for Good Will Over Ill Will, and the important Public Warnings document. Please let us hear from you Your feedback about the impact that any and all these writings have, and any suggestions you can offer to improve them, will be influential.
- This will be a turning point in all of human history when enough people start pulling together and sharing these vital principles in solidarity. Make no mistake about it, we are in a race with time. It's today's human race. Fortunately, with agreement on these broad civic principles as a fundamental step, many other good projects will manifest better and collective benefits will accrue much faster — at lower costs and with much less unnecessary tragic waste!
- Imagine the impact, for example, when the original STAR ALLIANCE is empowered to organize a series of Global Electronic Town Meetings: successfully to help prevent future wars and help stimulate and accelerate the movement for representative Global Democracy for All.
- This is an interim website. We are in process of catching up and updating many of our functions and support materials, including modernizing digital infrastructure. Volunteers and donors who realize the critical importance of this project to our collective welfare can help accelerate this process. As a start, each reader is encouraged to spend quality time with our site and provide feedback. Please also contact us if you might like to volunteer or provide other forms of concrete support.
- The Mount Everest Peace Flag. In 1999, the late, great mountain climber Babu Chiri Sherpa 🌟 of Nepal (pictured above behind his crampons, parka, and goggles at the summit, and unmasked in the photo gallery when he returned the flag to us in Berkeley) carried this hand-sewn flag aloft, step-by-step, as a lasting gift to inspire world peace. Amazingly, he had already planned to stay overnight on this particular ascent, and he did so successfully: 21 hours without bottled oxygen, an unprecedented feat! Many thanks to Babu (in spirit) and his family, countrymen and women, and surviving travel-business partner from the original Nomad Expeditions: Mr. Lhawang Dhondup 🌟 of Berkeley and Tibet!
- Words of Wisdom. When Babu kindly returned the flag that summer, we asked him for some words of wisdom to share with the global public. He was silent for a while, then stated quietly: I think everyone is climbing their own Mount Everest. Isn't that true for you and all people in different ways? For this reason, we all need one another's good will, help, and solidarity: to be friends for all our "STAR ALLIANCE" of declared Highest Civic Ideals!
- A wonderful pair of symbols: The Human Hand & the STAR ALLIANCE logo: The Arc of Rainbow Stars™ Our logo mimics the open human hand. Try comparing the logo with your open hand. 🌟🖐️🖐🏻🖐🏼🖐🏽🖐🏾🖐🏿🌟 You will soon see the similarity. The fingers can be seen and thought of to represent all of individuality, diversity, and freedom. And guess what? Within each hand and owner: They never fight! Instead, they all cooperate reliably throughout a lifetime. Their "higher power" is not far away: It's right up there in the brain and mind of each person. So: with this concrete example, we can see that under the right conditions: reliable, lasting peace IS possible!
- Nature is showing us a universal example: "Unity in Diversity in Successful Community!" This principle is intimately personal to everyone when understood in this way. There it is! Once we realize this, our own hands can remind us and others, when we share. Team Work Makes the Dream Work!™
- The STAR ALLIANCE principles for sustainable relationship, again, operate at every level of society. If people have the opportunity to learn and practice them in a conscious way —especially early in life — then we will all be richly rewarded with better societies and a better global/universal civilization. People can also change as adults. It'll definitely be worth the commitment and the effort to try. Together we must promote and share these values across all the "isms," nationalities, races, and economic classes that separate us. There is no need to abandon all the good parts of each culture, nationality, race, belief, and class, nor all our good differences — as long as we harmonize well and fairly, through balanced interpretation and application of all the Highest Civic Ideals. Just that everyone will benefit in different ways.
- The Arc of Rainbow Stars™ Logo Design and Flag. The beautiful, joyous, and deeply meaningful Arc of Rainbow Stars logo was designed in a team effort, first realized by graphic artist Phil 🌟 Hill in 1987. The logo was improved for the digital age by graphic specialist Richard 🌟 Nodine of Pacific Print Media, in San Francisco in the mid-1990's. Thank you, Phil and Richard!!!) The first flag ever made with a heart at the vertex was sewn in 1999, just-in-time for the historic climb that year, by a 🌟 Citizen of Piedmont, California (Peter DuMont's hometown) who prefers to remain anonymous. Several other early flags were created by Ms. Cecilia 🌟 Franklin of Sew Images in Oakland. They were carried to the summit by Babu In the years immediately following his initial climb, and to our knowledge, remain in Nepal. (Thank you, Cecilia🌟!!!) • The elite club of early flag makers also includes Ms. Usana 🌟 Purananunt of Thailand and the San Francisco Bay Area (who married thereafter and changed her name...Let us hear from you, Usana🌟!), and Ms. Marion 🌟 Jones of Oakland and Los Angeles, California. (Thank you, thank you!!) • We'd love to have more flag-club members now!!! Let us know if you are interested by text or call as below!!!
- Please share awareness of the inspiring vision of Highest Civic Ideals with others! As we've said, your own "highest and best interests" in social harmony — from hometowns to the globe — can hardly wait.
- Contact STAR ALLIANCE c/o the "More" - "Contact" page link and chat box for more information, or text 510-848-1818, to offer your training and service for any one of many task areas available. [Since we are all volunteer at present, please be patient for a response, or try leaving a voicemail.
- Request an invitation c/o this site or text 510-848-1818 if you have interest to attend organizational Zoom meetings online — to observe, learn more, and participate.
- Governments, businesses, and organizations are invited to contact us regarding systemic field testing and ongoing licensing and use of our declarations, pledges, and other valuable intellectual property, plus focused services as STAR ALLIANCE CONSULTANTS FOR PEACE. Please consider how much can be saved by reducing social stress, violence, and wars — even a fraction! It doesn't take a master economist to realize that this strategic approach to positive social change will be more than worth a try. (Please see more about our track record, advising and influencing international affairs, under "About.")
- Finally: Some important Words to the Wise about our famous name: Even though it has been used prominently for worldwide commercial purposes since 1997 [www.STARLLIANCE.com ] our organization still receives no income from the name we invented for public-service purposes starting ten years earlier, in 1986 We are duly thankful for the admirable credibility lent by the global airlines alliance. But we have never yet enjoyed the licensing fee that we were originally due — and that we would have enjoyed, with benefits for the whole world, except for a serious flaw in the current legal "contingency" representation system that we have dubbed: Economic Discrimination Before Civil Law. As a result, we have ironically endured much public confusion ourselves for decades. It is easy for people to think that somehow our organization adopted the airlines' name, rather than the other way around! Without knowing the facts, people may naturally question: Why should I/we help an organization with such a famous name? They must be rich! Grassroots support is genuinely needed and "highly" appropriate!
- Recovery will be near when public visibility rises. Everyone has a vital stake in lasting peace, love, and happiness on our one, precious Planet Earth. By everybody doing what they can to help popularize and align human community for shared moral-ethical values, together we can and will pull through this dangerous, turbulent historical period of global integration, in greater harmony with all our declared Highest Civic Ideals: "ALL-STAR-ALLIANCE-FOR ALL!"